Facebook Universal Search

With Universal Search, Is There Now a ‘Facebook SEO’?

Published on Author Eli Fennell

Facebook has finally launched Universal Search, allowing all 2-trillion+ Public Posts by Facebook Users to be Searched.  Previously, Facebook limited their Search feature to posts by ‘Friends’.  For Online Marketers, this move now begs the question: is it vital to optimize your Facebook activity for Universal Search?  Do we need an ‘SEO for Facebook’? The… Continue reading With Universal Search, Is There Now a ‘Facebook SEO’?

Chromecast

Did Amazon’s Jeff Bezos Just Pull a ‘Bet the Company’ Move?

Published on Author Eli Fennell

Amazon will be banning sales of Chromecast, the Nexus Player, and Apple TV through their retail channel and partners.  Their official statement, which is best described as self-justifying drivel (putting it kindly), says in part, “Over the last three years, Prime Video has become an important part of Prime. It’s important that the streaming media players… Continue reading Did Amazon’s Jeff Bezos Just Pull a ‘Bet the Company’ Move?

Pixel C by Google

Pixel C: Is Google ‘Seizing Control’ of Android on PC’s?

Published on Author Eli Fennell

At the Google Nexus Event 2015, Google unveiled the newest and most surprising member of their Pixel series of Personal Computer: the Pixel C. Whereas previous Pixels were Chromebooks, the Pixel C is a convertible Android tablet with a magnetically-attached bluetooth companion keyboard, positioning it as Google’s answer to the Microsoft Surface and Apple iPad… Continue reading Pixel C: Is Google ‘Seizing Control’ of Android on PC’s?

Google’s New ‘Secret Weapon’ is a Simple Hyperlink

Published on Author Eli Fennell

Quietly, and without much fanfare, Google services are becoming more ‘open’ through the power of hyperlinks.  By ‘open’, I mean substantially useful without signing up for them, in some cases without even installing them or even without being logged in to Google at all. To understand what I mean by this, let’s first take a step back,… Continue reading Google’s New ‘Secret Weapon’ is a Simple Hyperlink

The New Google Wallet: Walkthrough & Impressions

Published on Author Eli Fennell

Yesterday, Android Police spotted a new version of the Google Wallet app in the Google Play Store, called Google Wallet (New).  This wasn’t an update to the current app that will eventually roll out to users, but rather an entirely separate app.  This was to be expected, in a way, as the original Google Wallet… Continue reading The New Google Wallet: Walkthrough & Impressions

Traffic Quality vs. Traffic Quantity: Which Matters More?

Published on Author Eli Fennell

Recent analytic data shows Facebook beating Google in driving referral traffic to publisher sites. This shows the growing importance of social media in driving traffic to your website. Unfortunately there is, or rather should be, a caveat: the sheer amount of referral traffic may not always matter as much as you think. In fact, its… Continue reading Traffic Quality vs. Traffic Quantity: Which Matters More?

Google Rejects the Time Machine

3 Things Google Wants to Kill

Published on Author Eli Fennell

Google’s CEO Larry Page has long been noted for his insistence on something called “10X Thinking”. A joke about him tells of a Googler inventing a time machine, only to be stopped before he can plug it in by Page asking why it can’t be wireless. What this joke illustrates is that ‘10X Thinking’ is… Continue reading 3 Things Google Wants to Kill

Beyond Google’s Mobile-Friendly Algorithm

Published on Author Eli Fennell

How did it get so late so soon? Its night before its afternoon. December is here before its June. My goodness how the time has flewn. How did it get so late so soon? – Dr. Seuss Tomorrow, the world of Mobile SEO changes forever as Google rolls out a new, mobile-friendly algorithm for mobile… Continue reading Beyond Google’s Mobile-Friendly Algorithm

Sridhar Ramaswamy

Video Advertisers Prefer Facebook to YouTube in 2015

Published on Author Eli Fennell

A study by Mixpo reveals that in 2015, more video advertisers plan to spend money on Facebook than YouTube. If true, this would be a huge blow to YouTube’s longstanding and, until now, seemingly insurmountable advantage in the online video market. This news coming on top of YouTube’s profitless 2014 spells possible trouble for Google’s… Continue reading Video Advertisers Prefer Facebook to YouTube in 2015

Beam Me Up, Scotty, There's No Google Authorship Down Here

Google Authorship & the Search for Extraterrestrial Intelligence

Published on Author Eli Fennell

  “Beam me up, Scotty. There’s no intelligent life down here.” – Bumper Sticker Slogan Much has been written, including by me, about the death of Google Authorship. For those of us who embraced it, there are inevitable feelings of disappointment about its removal. Some webmasters are rushing to remove the code, which in some… Continue reading Google Authorship & the Search for Extraterrestrial Intelligence