10 Wacky Marketing Predictions for 2017

Published on Author Eli Fennell

1) Advertisers discover technology for delivering ads in pill form. World Health Organization declares global epidemic of ad junkies a health crisis. Users call it ‘Riding the Oscar Mayer Weiner’, ‘Commercial Breaking’, ‘Chasing the Trix Rabbit’, and ‘Freebasing Phoenix University’.   2) Snapchat courts pornographic advertising industry with ‘Naughty Filters’. Revenue and profits skyrocket. Company… Continue reading 10 Wacky Marketing Predictions for 2017

Posts with Google Template

Searching For Authority: Google Posts and the Semantic Web

Published on Author Eli Fennell

Google Posts are the latest foray by the Search Giant into social media, albeit their approach resembles embedded Tweets without the social layer, more than it resembles a social network in the usual sense. Below you can see, in order: A) Google Posts in Search Results, B) Embedded Tweets in Search Results. As the feature… Continue reading Searching For Authority: Google Posts and the Semantic Web

Accelerated Mobile Pages

Rethinking AMP and Instant Articles: Signalling & Segmentation

Published on Author Eli Fennell

2016 will be remembered, in part, as the year that the Mobile web (the world wide web as accessed through Mobile devices, especially smartphones) went ‘Instant’, with the debut of both Accelerated Mobile Pages (AMP), an open source project backed by Google, Twitter, and hundreds of partners, and Instant Articles, a competing project backed by… Continue reading Rethinking AMP and Instant Articles: Signalling & Segmentation

Google Posts Live Sports Cards

Google Posts, Realtime Search, and Social eCommerce

Published on Author Eli Fennell

Google Posts are a new ‘Social’ Search feature, currently being deployed to candidates for the U.S. Presidential Election. For more information about the current, official state of this feature, please see my previous articles Google Posts: A Very ‘Googley’ Approach To Social Search and How Google Posts Could Hobble Twitter. While officially this new non-social… Continue reading Google Posts, Realtime Search, and Social eCommerce

Google Posts

How Google Posts Could Hobble Twitter

Published on Author Eli Fennell

Lessons On Social Broadcasting From ‘The Other Side’ Google Posts are a new ‘Social’ broadcasting feature for verified Google account holders. Currently, this is limited only to candidates for the U.S. Presidential election, but is planned to be rolled out to other public figures and organizations in the future. In this case, however, ‘Social’ isn’t… Continue reading How Google Posts Could Hobble Twitter

Google Post Full

Google Posts: A Very ‘Googley’ Approach to ‘Social Search’

Published on Author Eli Fennell

Recently, Google has begun to incorporate a new ‘Social Media’ feature into their Search Results: Google Posts. Currently limited to U.S. Presidential Candidates (but meant to roll out more widely, eventually, to other public figures and organizations), Google Posts allows Users to craft Social-style ‘Posts’ that appear directly in Google Search Results. Search for Hillary… Continue reading Google Posts: A Very ‘Googley’ Approach to ‘Social Search’

Advanced Tips for Google+ Collections

Published on Author Eli Fennell

As explained in the previous article, Collections are a new feature of Google+ that allows users to organize their Posts into topics or themes, similar to Pinboards on Pinterest. This feature also allows other users to Follow specific Collections without Following your Profile or Page, or to Unfollow specific Collections if they do Follow your Profile… Continue reading Advanced Tips for Google+ Collections

Tips for Using Google+ Collections

Published on Author Eli Fennell

Google’s interest based social network, Google+, was recently updated with a new Beta Interface that emphasizes Collections and Communities. Disclosure: I’ve never run a successful Google+ Community. Therefore, I admit I have little advice to offer in that area. I have, however, had several Collections featured by Google+, including one Collection which has gained over… Continue reading Tips for Using Google+ Collections

10 Wacky Marketing Predictions for 2016

Published on Author Eli Fennell

1) Google rolls out new ‘B.S. Rank’ algorithm, Google Cowpie. Penalizes sites that fail to check Snopes.com before spreading easily fact-checkable nonsense on the internet. IQ’s of average internet users increase by 15-points. Fox News sees 700% decline in traffic.   2) Twitter unveils new 1-second looping video service, SASSY, Short Attention Span Stuff for… Continue reading 10 Wacky Marketing Predictions for 2016

Using Friends+Me to Rule Social Media with Ease

Published on Author Eli Fennell

How I Share to All My Top Social Networks Using Only Google+ Google’s oft maligned social network Google+ has received a mostly warm, or at least open minded, reception from the same tech media that is usually eager to bury it and forget it, after their latest update. The ‘New Google+’ as it’s been dubbed,… Continue reading Using Friends+Me to Rule Social Media with Ease

Using Friends+Me to Rule Social Media with Ease